In this episode of Taproom Talks Kenny Dooley is joined by Zoe Ogilvie of Big Partnership. Zoe, who recently semi-retired, shares her journey in marketing and communications, from her early days in Paris, to establishing the Aberdeen office of Big Partnership.
She discusses the challenges and triumphs of growing a successful agency, the importance of company culture, leadership through communication, and the evolution of the PR and marketing industry. Zoe also touches on her passion for football and her role as a director for Aberdeen Football Club, as well as her love for water skiing.
This episode offers valuable insights into building a career, fostering a strong team, and adapting to industry changes, all while maintaining a personal touch and a “be nice to know” philosophy.
